Wolves in Sheep’s Clothing of Relevance
Being irrelevant is a bad thing. Screen door companies should not market to submarine manufacturers, and you don't bring football pads to a nursing home. These things are irrelevant to the stated contexts. Irrelevance is foolishness and wastes time, money and effort. Does this mean that the search for relevance is the wisest and noblest goal for business and churches ali...
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